Want Everyone in Your Org to Understand Your Strategic Plan? Try This!

Your Strategic Plan. Can you remember it off the top of your head? What is your vision, and what are the goals that will get you there? What makes up your organizational culture? When was the last time you read your strategic plan?

Helping groups navigate strategic planning makes up a big chunk of the work I do as a graphic facilitator, and I want to help you avoid one of the most common mistakes I see: putting heaps of money, time, and effort into bringing your best minds together to come up with a strategy which gets written up and then sits on a shelf because that’s what you’re supposed to do, right?

Which results in:

  • Confusion around priorities (which priority is the real priority?)

  • Lackluster engagement because people don’t see how they fit into the bigger picture

  • Reinforcement of silos because of the temptation to focus on what’s right in front of us, rather than the high-level strategic goals

It doesn’t have to be this way!

And it doesn’t need to be a huge deal to shift from status quo to status: whoa!

Whether you’re working on a new strategic plan or you already have one, engaging a graphic facilitator to support process design or synthesizing your current plan into a strategic illustration can help alleviate frustrating patterns and support a healthy organization.

Here’s what making it visual can do for you:

  • Clearly shows vision, mission, values, and priorities in one page

  • Imagery can be used that employees see themselves in, which build buy-in

  • It can easily be referenced to make sure day-to-day activities are in support of the larger strategic direction

  • Create interest and something people will want to take time to look at, often, and remember

  • Nuance can be shown in visuals you can’t easily communicate with words

  • Provide a shared story outline leadership can easily share with their teams so the message is clear across the organization

If you have a plan you’d like brought to life or are in the midst of a strategic planning process, let’s talk about how visuals can add long-term value with a ripple effect!

Once again, thank you from my heart and soul for your support, great senses of humor, brilliant minds, collaboration and what you're each doing to make the world a better place.


Karina Signature_100.png

Where in the World is ConverSketch?

Washington, DC: I just got back from the Funding Science for Sustainability forum, a gathering of entities that fund sustainability research around the world. Participants discussed the potential for strategic partnerships to better address gaps and challenges of supporting research around the Sustainable Development Goals (SDGs).

global sustainability funders forum conversketch graphic recording

Video Release! I often share that I’m in the studio working on videos and other projects. This week, I’m delighted to share a video for the Drawing Connections series for the National Park Service. Check out Yosemite National Park:

One Simple Question You Can Use to Train Your Brain to Apply Systems Thinking to Any Challenge

I’m on a learning-about-systems-thinking-kick. Why? Because the challenges and questions I’m seeing across sectors with the clients I partner with are more complex, more dynamic, and require solutions that address root causes.

And I want you to have the skills to recognize systems at play and know how to look for creative solutions that lift your team to the next level.

My last post covered the basics of systems thinking and a few everyday places to observe systems in action.

Okay, so it’s easy to see how stocks and flows apply to a bathtub, or feedback loops are seen in bank account interest.  

But what about starting from scratch? Where to begin?

Here’s a gem from Thinking in Systems by Donella Meadows. Ask yourself:

If A causes B, is it also possible that B causes A?

Alright Karina, bring it back down. What does that actually look like?

If perceived lack of control causes low employee engagement, is it also possible that low employee engagement causes perceived lack of control?

Or…If not having a shared vision causes a siloed organization, is it also possible that a siloed organization causes not having a shared vision?

And if you want to get even more cerebral, she also challenges readers to “Try to think of a human decision that occurs without a feedback loop.”


 Do you have a persistent challenge your organization keeps coming back to? If you think some visual strategizing could illuminate a new solution…

Once again, thank you from my heart and soul for your support, great senses of humor, brilliant minds, collaboration and what you're each doing to make the world a better place.



Where in the World is ConverSketch?

In the Studio:  Filming a new  illustrated video  for the National Park Service Climate Change Response Program, creating digital illustrations, and prepping for a lot of travel next week.

In the Studio: Filming a new illustrated video for the National Park Service Climate Change Response Program, creating digital illustrations, and prepping for a lot of travel next week.

It's been a month since we've been back from rafting the Grand Canyon and I'm stoked to share this shot taken by my husband - that's me in the light blue rowing through a rapid called Upset! Click on the photo to see a larger version! Photo: Spencer Branson

What Whitewater Rafting Has Taught Me About Entrepreneurship

A big hello!

If you missed it, the past three weeks I’ve been rafting and camping in the Grand Canyon, which has meant a total disconnect from technology and dropping into River Life (read: plenty of good company, good food, good beer, good scenery, and great rapids!). If you emailed or called while I was gone, thanks for your patience!

Reflecting on some of the biggest lessons I learned in the Canyon, there are a surprising number of similarities to being an entrepreneur. Here are a few of the reminders I’m taking with me as I jump back into life off the river:

Little side hikes can be the most unforgettable. Some of the most special places in the Grand Canyon are hikes up side canyons which are always full of delightful surprises. Will you find yourself in a slot canyon? Or surrounded by spring frog singing? Or stopped in your tracks by an unexpected waterfall around the next bend? Going the extra mile and wandering off the main river corridor can mean a new discovery you won’t forget!

Approaching each day with expedition mentality/generosity. This is huge. Often the biggest challenges on the river aren’t the rapids, or pushing through a headwind…but learning to live with 15 other people for three weeks. When everyone does their best to work hard, contribute, and put the group first, success is pretty much guaranteed.

The power of presence. The gift of being completely surrounded by jaw-dropping scenery, the music of the water and birds, and the steady dip of oars in the water allow one’s mind to open and heart to soften. Without the distractions of notifications or, for that matter, calendars, it’s easy to let the conversation drift, get engrossed in a story, or simply sit and be. This is one of my favorite ways to reset, refresh, and honor the people around me.

You can’t fight the might of the river. This was my first Grand trip rowing my own raft down the river, which meant navigating the rapids! When there’s an obstacle in a rapid and the force of the river is pushing toward it, the way to avoid it isn’t by trying to overpower the water, but by reading it and lining up where you want to go.

…And, at the same time, knowing and honoring your own strength. When the going gets tough, tapping into the reserves and pushing on. Sometimes you don’t have a choice, like when you are in charge of a boat and there are 30 mph gusts of wind buffeting you head-on all day. But you know you have it in you whenever you need it most.


Once again, thank you from my heart and soul for your support, great senses of humor, brilliant minds, collaboration and what you're each doing to make the world a better place.


Karina Signature_100.png

Where in the World is ConverSketch?

In the Studio: Getting back into the swing of life off the river and catching up with all of you. I’ll be traveling to graphic facilitate and graphic record off-site meetings next week, but if you want to get together for coffee and river stories, let’s get together!



Introducing...A Kickass Visual Guide to Productivity Just for You!

Happy Wednesday, people!

This week I’m delighted to share with you a productivity tool I’ve been working on and refining this year for a very special group of people. People who think critically and creatively, who care about others in their lives, and who want to make this world a better place through their unique gifts and contributions.

Yep, I’m talking about YOU!

As a creative freelancer, I’m my own boss. Which is phenomenal in many ways, but it does mean that nobody else is there to hold me accountable or be an accountability buddy. I mean, Moxie does try to help, but tends to lose interest or fall asleep when I try to get feedback from her.

So, as a result of working from a home office and having some very productive days, and some not-so-productive days, I’ve been checking out focus and time management tools from successful business people and beta testing them to see how they work for me.

One theme I’ve seen is that breaking work into chunks helps me stay focused. Just doing one project, even if it’s only for 15 minutes at a time, and writing down things that pop into my mind to take care of later, rather than jumping from task to task. Another is to take time to appreciate what you’re grateful for – whether or not it’s directly related to work or the project. Then there’s always the principle of learning from your mistakes – learning from what didn’t go as well as you’d hoped. But I’d take it one step further, and suggest that it’s also important to learn from what DID go well too, and do more of that! And finally, giving yourself time to relax and refresh between intense focused periods. For many people, taking some time to move around is an integral part of processing information and improving memory!

So this week I’m going to share with you a tool I’ve adapted from the work of other entrepreneurs and thought leaders and given a visual spin.

And I’d like to ask you a favor: Will you help me make it better? If you use this tool, will you let me know what you love and what you’d like to see changed to improve it? Iterative design, my friends…iterative design. And the collective brain power, experience and critical thinking of this group is exactly the ticket, I think!

*Right click to download!


Where in the World is ConverSketch?

Currently: Las Vegas, Nevada for CONEXPO! I’m here with Gates Safety illustrating expo attendees’ big ideas, concerns and solutions…right before their eyes!

Gates Safety ConExpo Graphic Recording

I’m also tickled to share the newest Video from my studio. This one is for the CSU Alumni Association, and I’m proud to say it’s the first video I’ve produced from script to final edits!